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https://www.imfuna.com/wp-content/uploads/2018/01/chess-1483735_640.jpg640437by Michael Wolter Proptech companies, on the other hand, often position their technology centrally and market it as their primary USP. From their perspective, proptech companies provide value because of their technology, so it therefore becomes central to the sales pitch – it’s even half of the word “proptech.” And this pride in the technology […]